What We Do

How we generate more ticket revenue for major sports organizations.

Whether your organization wants to identify a shift in strategy, seeks to leverage a new venue build or existing venue renovation, or hopes to create something new and innovative to generate more ticket revenue, Sports & Entertainment Advisors will ensure you generate the highest ticket revenue return on investment.

Regardless of the opportunity your organization pursues, SEA will make recommendations and provide answers to questions as it relates to the four key contributors to maximizing ticket revenue generation:

  • 1. Product Mix: Who wants the product, and why?  How much of the product is desired by consumers and what is the current inventory?
  • 2. Pricing: What amount are consumers willing to pay for the product?
  • 3. Promotion: Do customers understand that they need the product and that it is priced appropriately?  How is the product advertised, and what is the overall PR and media strategy?
  • 4. Distribution: Where is the product available and how is the offer will be displayed?  Is the product advertised in the right media to get the attention of the right target?